While traditional advertising methods appear to be dying a slow death, online advertising is growing rapidly and reaping big rewards for business. If you’re looking to boost your brand’s visibility and drive traffic to your website, investing in online advertising as part of your digital strategy makes sense.
Online advertising, also called internet marketing, covers:
- Google Adwords (pay-per-click) – Take advantage of the world’s biggest search engine with a paid ad through Google.
- Banner Advertising – Increase your visual presence online by placing your business’s “banner” on a relevant website.
- Remarketing - Remarketing lets you show ads to people who have visited your website or used your mobile app before.
- Social Media – Target social media users within your specific target demographic.
- Newsletter Advertising – Access scores of eNewsletter subscribers by purchasing ad space.
- Affiliate Marketing – Have your website advertised though an affiliate and simply “pay for performance”.
- Search Engine Marketing – Improve your Google ranking through pay-per-click listings or investing in good SEO practice.
iFactory’s experienced digital marketing team will help your business prepare, execute and manage an online advertising campaign that is cost-effective and delivers return on investment.
Contact iFactory today to discuss your ideas about advertising online – 07 3844 0577.