When it comes to content marketing, the role of video is becoming increasingly clear. Today, companies are realising that video has a key role to play in the content marketing strategy. […]
YouTube versus Vimeo for business
YouTube’s stats are mind-blowing: 800 million unique visitors each month, 4 billion hours of video watched each month, and 72 hours of video uploaded each minute. With these numbers it’s no wonder YouTube is currently the world’s second largest search engine. However, successful digital marketing strategy should not rest solely on a platform’s popularity. Good […]