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Tag: Colour theory

Colour theory for your website (Part 3)

Colour theory for your website (Part 3)

In our three-part series on web design and colour theory, we’ve looked at how colour is one of your most powerful assets in your marketing toolbox. In Part 1 we started with the fundamentals of colour theory and its effect in marketing, while in Part 2 we examined the top three most popular colours used […]

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Colour theory for your website (Part 2)

Colour theory for your website (Part 2)

One of the greatest assets in your marketing toolbox is colour. The right choice of colour in marketing, and more specifically web design, has the power to directly influence people’s mood and decisions. In this, our three part series on web design and colour theory, we explore how colour can be one of your most […]

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Colour theory for your website (Part 1)

Colour theory for your website (Part 1)

There’s no denying the strong link between colours and emotions. The correct colour scheme can create the right mood and atmosphere, and in web design, has even been shown to improve conversion rates. So, if the right colours can help grow your business, it’s crucial to use the right ones. But, how do you know […]

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