If you’ve never heard of Klout, or you have but are not sure what it’s all about, then this post is for you. Here’s a run-down of what Klout does and how it can help you. What is Klout? Klout is a website and mobile app that uses social website analytics to rate its users […]
Is Tsu your social network?
The latest social media network to hit the world wide web is Tsu (pronounced ‘Sue’), which launched publicly on October 21. Will Tsu become the social media platform of the future and give Facebook and Twitter a run for their money? Only time will tell. But it has certainly received significant hype since its launch […]
Facebook introduces ‘Rooms’, an anonymous community app
Rooms, the latest app from Facebook’s Creative Lab, harks back to the internet message boards of the 90s – virtual places where anonymous users come together and chat about a topic of common interest. The new app takes the idea of these nostalgic forums and enhances it, complete with customisable features and multimedia capabilities. With […]
What is Snapchat?
Snapchat is a neat iPhone and Android app that lets users have fun mobile conversations. Here’s how it works: Snap a photo or a video, add a caption, and send it to a friend who sees it for a few seconds before it disappears forever. This “self-destructing” feature is one of the most unique things […]
A Twitter beginner’s cheat sheet
Chances are you’ve heard of Twitter and know it’s a big deal, but you may be thinking: that’s great, but why would I use it? Well, because everyone else is. Twitter has about 240 million active users. Think of an author, comedian, an ASX listed company, your competitors, or sports star you’re interested in, and […]
What is Ello?
There was a time when everyone was talking about Myspace. Then Facebook became the must-join social network. Then everyone was talking about Twitter. Once again, a new social network is getting mentions everywhere you go. This time it’s a site called Ello. A new network The idea behind Ello is to offer an ad free […]
Buffer Versus Hootsuite
In the world of social media management tools, there is a mammoth battle occurring between two titans. On one side you have the intuitive and impulse friendly Buffer and on the other there is the customisable and multi-platform integration power of Hootsuite. Both of these heavyweights have enough positives to rally any content creation specialist […]
What a Digital Marketing Manager does
Are you creative, clever and well-organised? Are you passionate about the potential of the digital world? Do you love the process of turning an idea into a commercial success? A career as a might be just perfect for you. Read on to find out all about it. You’re the boss (of your department) As a […]
5 reasons you should be on Instagram
We know what you’re thinking. You’re asking why – when you’re already using certain social networks – you need to be using another one. Many people think that Instagram is just a tool for teenagers to share their photos of sunsets, pets and what they’re eating, but the truth is that it can be a […]
Landing page best practices
This is the final part our four part blog series covering landing page optimisation. If you’ve not done so already, it is highly recommended that you read the first three parts before continuing on reading. Part One: What is a landing page?, Part Two: Why should I use landing pages? and Part Three: When should I […]