The social influencer is, in essence, an every day individual who has used strong, visual and relevant content to grow an attentive and engaged audience on their social media channels of choice. […]
In this article, we will look at the ways that businesses have been able to convert their blog to genuine sales. […]
There are a wide range of tools available that can help you create new, engaging content that is relevant to your online audience. […]
Social media has been present since the mid-2000s, but its rapid increase of power since 2010 has prompted many to ask, “How does it affect me?” […]
Tweets have traditionally been short and sweet. But several sources inside the social media giant have suggested that the 140 character limit could be lifted in favour of something more substantial. A potential update to 10,000 characters could be on the cards for Twitter. Twitter originally started as an SMS-based service, which is where the […]
True corporate success can only occur when a company adds value to the life of its customers. Customers will only pay the company’s bills if they believe that they generate an indispensable value from their purchase. Email and SMS are powerful marketing tools. They can either make or break a company’s marketing strategy, because they […]
If you were to head over to Google Plus and check out your page today, you might find that things have changed a little bit. While Google has not been able to put together a social media interface that competes with the big names of social media, they have revamped their current offering. The new […]
But when you really break it down, it’s about weighing up whether your business has the internal capability and capacity to craft and manage an effective digital strategy that will create more leads online. […]
Video consumption is skyrocketing, there’s no doubt about it. In response, more brands are shifting their focus to visual storytelling shared through social media platforms like Facebook, Instagram and Twitter. This is especially true now, as research shows that simply posting photos drives the lowest organics reach. The social giant Facebook has seized on this […]
More people are turning to social media when looking for a place to eat or shop. We look to our friends and people like us for reviews and validation to confirm we’re making the right choice. Now there are even apps that learn what things you’re in to and show results based on your unique […]