Don’t we just love Facebook? Most of us cannot get enough of it. We love logging on and catching up with friends, brands, businesses and family every day. We cannot wait to go on our favourite groups and pages to check out what’s happening with our favourite actor, business, brand, musician or the news of the world. […]
A great thing about Facebook’s Timeline format is that you can use it to help share the history of your company. By adding Milestones to your Facebook Page you can show how your business has grown and changed over time. To add a Milestone, simply: Login to Facebook and go to your Page. Make sure […]
Rooms, the latest app from Facebook’s Creative Lab, harks back to the internet message boards of the 90s – virtual places where anonymous users come together and chat about a topic of common interest. The new app takes the idea of these nostalgic forums and enhances it, complete with customisable features and multimedia capabilities. With […]
If you’re a social media user, you’ll no doubt have seen the growth of hashtags: the prefixing of a word or phrase with a hash or pound (#) symbol to create a clickable and searchable topic marker. The first hashtag was used on Twitter in 2007, but since then has grown to incorporate a wide […]
Millions of social media users now use hashtags on a regular basis: prefixing a word, phrase or abbreviation with a # sign to tag messages that refer to a particular topic. A hashtag renders a message searchable and linkable, making it perfect for use in a wide variety of different contexts. While they were commonly […]
Your Facebook page is the first impression that you can’t take back and it is as unique as your are. Your Facebook URL should be easy to search, relate to your page and NOT be a long string of impossible to remember and arbitrary numbers. A Facebook Custom URL or Facebook vanity URL is important […]
In a digital world of instant gratification and swipe-by perusing, it’s important to ‘make a point of getting to the point’ when it comes to communicating your message online. A bit of style will never go astray, but if your snappy words are planted in a wilderness of superfluous content, your audience won’t be able […]
With more than one billion active Facebook users around the world and twelve million Australians checking in weekly, Facebook usage data can provide some pretty interesting insights into the things we liked, talked about and shared throughout the year. Here’s some of what mattered to Australians on Facebook in 2013. The MCG is among the […]
Even if you have not buckled under the pressure of social media and the role it plays in our technological lives you should have noticed it turning your friends, family, colleagues and public transport companions into zombies. The evolution of social media is rapid and impenetrable as it overtakes more traditional measures of advertising such […]