A raft of new functionality updates are coming to Facebook and its sister brands as the company tries to rectify its image. So what does it mean for social media marketing and your overarching digital marketing plan? […]
Top 3 tips for maximising social media engagement
When it comes to creating a recognisable brand or influencing consumer engagement, social media is king. […]
4 ways to boost social media engagement through Instagram Stories
Here are some tips on embracing Instagram Stories, a powerful and fun marketing tool for your business. […]
5 things you need to know about Instagram
There’s more to Instagram than meets the eye. Follow these 5 tips to gain better reach for your business and watch your audience grow. […]
5 ways to beat the Instagram algorithm
In the world of social media, Instagram has become one of the most important digital marketing tools. From building up a solid brand niche through themed feeds and company colour schemes, to driving engagement through hashtags, Instagram helps us to get our brands out there, seen, and, most importantly, remembered. […]
This year’s latest social media numbers revealed
We have more reasons why you can’t afford to avoid social media any longer when it comes to your business. […]
How to convert your Instagram profile into a Business Profile
If you’ve got a personal Instagram profile, why do you need an Instagram Business Profile? […]
Your three-step guide to setting up an Instagram Business Profile
Now, with the roll-out of Instagram Business Profiles – accounts that are officially recognised as a business will receive special tools to help measure engagement and promote business profile posts. […]
Grow your reach on Instagram with these three hashtag tricks
With over 400 million users and an average of 80 million photos posted each day, using Instagram for business is valuable for your social media marketing strategies. But how do you access some of those 3.5 billion likes given per day? With an Instagram hashtag of course. According to Buffer, accounts with less than 1,000 […]
Instagram now supports portrait and landscape format
In case you missed it, Instagram has just announced that you can now share photos and videos in both portrait and landscape orientation. Until now, it’s been all too common to see truncated versions of images when scrolling through your Instagram feed. For many, Instagram’s traditional square format has left users feeling cheated, with friends […]