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Tag: Advertising

Digital marketing trends for 2016

Digital marketing trends for 2016

Digital marketing and advertising experts agree that 2015 has been a milestone year. We have cut a clear line of evolution from advertising with text and image to leaning more toward personalisation, customisation, and video platforms. Here are our top 7 digital marketing trend predictions for 2016: 1. Viewability ‘Viewability’ will become a buzzword in […]

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Crowdsource Lower Advertising Costs

Crowdsourcing’s Role In Lowering Advertising Costs and Increasing Engagement

Crowdsourcing’s Role In Lowering Advertising Costs There are different versions of crowdsourcing depending on the environment you are engaging their services for. In this instance crowdsourcing refers to compelling consumers or followers to generate content based on their association/like/want/interest in your product. Crowdsourcing is the process of obtaining needed services, ideas, or content by soliciting contributions […]

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Get Serious About Mobile Facebook Advertising

Get Serious About Mobile Facebook Advertising

Even if you have not buckled under the pressure of social media and the role it plays in our technological lives you should have noticed it turning your friends, family, colleagues and public transport companions into zombies. The evolution of social media is rapid and impenetrable as it overtakes more traditional measures of advertising such […]

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