What was once a niche blogging system that started 15 years ago is now the biggest content management system on the entire internet and is the go-to for making website design beautiful inside and out. Thanks to a raft of usability improvements and enhancements to the core functionality it’s now an industry standard. WordPress is […]
Here we explore the top ways in which you can optimise your blog posts for greatest effect. […]
Online advertising is the best way for us to increase brand awareness and reach our target audience. […]
Here are the ones that garnered the most discussion around the global water cooler that is the internet for 2016. […]
In this article, we will look at the ways that businesses have been able to convert their blog to genuine sales. […]
You’ll struggle to get the blogging community to agree on this one, but one aspect of blogging is beyond doubt – blogging needs to be done consistently. […]
The iFactory blog is jam packed with up-to-date digital news, trends and tips. If you’ve ever wondered which posts our readers find most interesting, here are our top ten posts to date for 2015. 1. Top tips for success at a digital agency interview (Part 1) Know the role, know the process and know your […]
Digital marketers are always looking for a magic bullet; that single topic that invokes a rapid, compulsive almost tingly response in readers. Something that sends social media into a meltdown and catapults a brand to success overnight. Sometimes it’s pure dumb luck and sometimes it’s deliberate. It’s about tapping into the raw emotions of the […]
Repurposing content simply means taking content from one place and adapting it for another. In part one we looked at reasons for repurposing content and places you can find suitable content. If you haven’t read part one, check it out. In part two we get practical. Here are eight ways you can repurpose content: 1. […]
Long gone are the days when you could get away with using social media to tell people what kind of sandwich you ate today. Today social media runs on content, and not just any old content: content people want to consume. There’s plenty of competing content out there, so yours has to be the best […]