Thanks to the glorious invention of broadband internet, increasing numbers of organisations and individuals are jumping on the social media “Live” bandwagon. […]
How to use Live Stream on a website
13 years of YouTube
Happy birthday YouTube. We look back at what makes the video platform such an essential part of the modern internet. […]
5 tips for better YouTube marketing
If you’ve been posting lots of videos and not getting much of a response, here are some tips to help you improve. […]
Improving your blog using YouTube videos
How much time do you spend watching YouTube? […]
4 ways to create engaging video content from still images
Want to make some eye-catching videos, but only have still images handy? Fear not, iFactory has you covered. […]
Creating video content for digital marketing: 5 tips
From social media, to premium digital display advertising placements, and particularly YouTube, video has become one of the most powerful ways to deliver your digital marketing message. […]
Periscope vs Meerkat
Right now two apps are battling for supremacy over live video streaming via social media. New mobile apps Periscope and Meerkat have emerged recently and both let you broadcast your surroundings live and share them on social right now! How to get started Both apps are accessed and used in much the same way. You […]
Turn your GIFs interactive with YoYo
Over the past few years, animated GIFs have taken over the internet. They’re everywhere, from Twitter and Tumblr to Reddit and Buzzfeed, and are used to convey opinions, create amusement or capture a moment. While GIF creation used to be reserved for those who knew their way around Paint Shop Pro, now there are websites […]
Posting photos on Facebook now drives the lowest organic reach
In the past few years, Facebook has shifted from being one of the most easily accessible social media platforms for content marketing into one of the most complex. Not to use, that is, given that Facebook has one of the most user-friendly interfaces on the web, but in terms of being able to effectively reach […]
Video comes to Twitter
With social media channels becoming more dynamic than ever before, it’s little surprise to hear that communication giant Twitter is launching a brand new feature: integrated video. Much like Instagram, video on Twitter allows you to snap, shoot and edit before uploading directly to the app and sharing with your followers. Available for both Android […]