Case Study: QRTN Responsive Website
The Queensland Regional Training Networks (QRTNs) bring together higher education and training providers and the public and private health sectors to coordinate, plan and facilitate quality clinical training opportunities across the state.
About the Client
The Queensland Regional Training Networks (QRTNs) bring together higher education and training providers and the public and private health sectors to coordinate, plan and facilitate quality clinical training opportunities across the state. With increasing student numbers, the QRTNs build upon relationships and forge new interactions across all health service areas to generate increased clinical training opportunities.
Client Objective
The QRTNs required a new and updated web presence to boost public awareness of their programs and initiatives, to improve their brand identity, to provide useful resources to placement providers and trainees, and to ultimately drive new training placement opportunities.
iFactory Solution
iFactory designed a responsive website to encourage click-through to the relevant programs and resource pages and to drive direct enquiry. The site was designed to be responsive, which automatically reformats to accommodate mobile and tablet devices. The website used Joomla as the Content Management System (CMS) and included the following features:
- Brand design and development (including logo and colour palette)
- Interactive events calendar
- Google Language Translator Tool
- Forum capability
- Social Media set up for Facebook, Twitter and Google+
- Live Twitter feed integration on website
- Responsive website
- Email marketing using Vision6 (including creation of eNewsletter templates)
- Initial digital strategy and ongoing digital marketing
Awards: Interactive Media Awards Outstanding Achievement (Training/Vocational), 2015
To design a digital solution that is right for you, call iFactory on +61 7 3844 0577 or email info@ifactory.com.au.
