Launching DrakeKnit 2025: Australia’s New Destination for Personalised Knitted Blankets
Redesigning Manufacture
Australia has long needed a fresh approach to local manufacturing, and DrakeKnit is leading the way with a unique, Australian-made product—personalised knitted blankets. Whether for a newborn, a special occasion, or just a cosy addition to the home, DrakeKnit allows customers to create their own custom blankets by picking a pattern, selecting colors, and personalising with a name. More than just a shop, DrakeKnit brings together craftsmanship, customisation, and local production to deliver high-quality knitted products made right here in Brisbane.
Bringing DrakeKnit to Life with a Custom eCommerce Experience
Launching an online business requires more than just an idea—it demands a strategically designed and expertly built online store that makes shopping easy and enjoyable. That’s where iFactory came in. As a leading Brisbane-based digital agency, iFactory worked closely with DrakeKnit to create a high-performing, feature-rich eCommerce store that reflects the brand’s vision while providing a seamless shopping experience for customers.
Built using WordPress and WooCommerce, the DrakeKnit website combines best-practice development techniques with an intuitive user experience. From selecting a blanket design to personalising it with a name, every step of the shopping journey has been carefully designed to be smooth, efficient, and engaging. The site’s structure and layout follow WordPress industry standards, ensuring not only a beautiful front-end design but also a well-optimised, secure, and scalable foundation that can grow with the business.
Bringing DrakeKnit to Life with a Custom eCommerce Experience
Launching an online business requires more than just an idea—it demands a strategically designed and expertly built online store that makes shopping easy and enjoyable. That’s where iFactory came in. As a leading Brisbane-based digital agency, iFactory worked closely with DrakeKnit to create a high-performing, feature-rich eCommerce store that reflects the brand’s vision while providing a seamless shopping experience for customers.
Built using WordPress and WooCommerce, the DrakeKnit website combines best-practice development techniques with an intuitive user experience. From selecting a blanket design to personalising it with a name, every step of the shopping journey has been carefully designed to be smooth, efficient, and engaging. The site’s structure and layout follow WordPress industry standards, ensuring not only a beautiful front-end design but also a well-optimised, secure, and scalable foundation that can grow with the business.
A Custom-Built WooCommerce Solution for Personalised Products
One of the standout features of the DrakeKnit website is its interactive product customiser. Instead of choosing from generic pre-made blankets, customers can create their own designs in real time, selecting patterns and colors while adding a name to make each product truly one-of-a-kind. This level of personalisation required custom WooCommerce development, integrating smart functionality to ensure users can easily visualise their chosen design before placing an order.
The store is designed to handle a seamless checkout experience, integrating secure payment gateways, inventory management, and an optimised mobile shopping experience. Whether browsing on a desktop or a mobile device, customers can expect a fast, smooth, and user-friendly interface that guides them effortlessly from product selection to purchase.
Championing Australian Manufacturing & Local Business
DrakeKnit is more than just an online store—it represents a new way of manufacturing in Australia, focusing on quality, sustainability, and local production. Each blanket is carefully knitted in Brisbane, ensuring customers receive a product that is not only personalised but also crafted with care and durability in mind.
By choosing DrakeKnit, customers are supporting Australian-made products, local jobs, and a business that values craftsmanship over mass production. With the eCommerce platform now live, DrakeKnit is set to bring warmth, comfort, and personalisation to homes across Australia.
A Digital Partnership for Long-Term Success
The collaboration between DrakeKnit and iFactory showcases how a thoughtfully designed and strategically built eCommerce website can transform a business idea into a reality. By leveraging WordPress and WooCommerce best practices, the site is not only visually appealing but also functional, secure, and built to scale.
Whether you’re looking for a personalised gift or a unique keepsake, DrakeKnit offers a one-of-a-kind shopping experience with products designed to be cherished for years to come. Explore the store today and create something truly special.
👉 Visit DrakeKnit: drakeknit.com
👉 Learn More About iFactory: ifactory.com.au
END…