The Issue with Web Design With the proliferation of mobile devices such as smart phones and tablets there is a need to create web content for their screen size, resolution and user demographic. Responsive web design is about generating code that can translate web design to mobile devices. Considering half of all internet searches take […]
Digital marketing is the new feather in the traditional marketer’s cap. It is an ever-growing part of our technological lives and continues to develop at light-speed (right, Spok?). In light of so much movement and change in the digital marketing arena it is important that both the marketing specialist and the client step back from […]
Social Media is a very effective tool for marketing your business online. Since its inception there has been a growing need to execute the accounts with clear intention and vetted content. Ideally your social media accounts should aim to engage your followers to give the perception they are interacting with a real person rather than […]
The unshakable development of the online world is reshaping the face of business. Your online presence is the most important aspect of your brand and if you don’t have one yet, or you have a poorly executed web design you may as well be invisible. With over 50% of people searching online before engaging with […]
Even if you have not buckled under the pressure of social media and the role it plays in our technological lives you should have noticed it turning your friends, family, colleagues and public transport companions into zombies. The evolution of social media is rapid and impenetrable as it overtakes more traditional measures of advertising such […]
Technology has created a seamless approach between websites and apps (acknowledgement to HTML5, CSS3 and JavaScript for this) so there is a demand for app development that meets the needs for the growing market of device’s used to access the internet. A developer can make two choices; firstly, they can use the original website and […]
The proliferation of App design and App development has brought about a myriad of applications with which to fill you phone and your time. At first mobile applications which met the high-standard bill of design and functionality were approved for sale on the Apple App Store. Over time the standards for app subject matter has […]
There’s no denying it or any real way to ignore it these days, thanks to all the forms you can get in; PCs, tablets and smart phones (and it’s not drugs, despite all the forms it comes in) – it’s social media. It is an unshakable force in our lives accounted for by 91% of […]
The world of marketing has been turned on its head (to be fair the process has been happening since internet stepped onto the scene around 1996) to evolve the way it creates marketing opportunity for clients. Digital agencies have sprung up as the answer to epoch of the internet, smart phones and tablets. There are […]
When iPhone 4S landed in 2011 it came equipped with conversational-question comprehension software Siri. This server-powered software assistant offered its help to users by using voice-recognition, GPS, internet and phone content to provide answers to people’ questions. It was a well-received addition that, as many new developments do, had its drawbacks in user translation and […]