Earlier this year, the Google Maps app underwent a major redesign. Now, with loads of new features and extremely rich visuals and local detail, it’s an incredibly helpful service for users as well as a powerful tool for businesses. Here are just five of the new features we love about the new Google Maps app. […]
With more than one billion active Facebook users around the world and twelve million Australians checking in weekly, Facebook usage data can provide some pretty interesting insights into the things we liked, talked about and shared throughout the year. Here’s some of what mattered to Australians on Facebook in 2013. The MCG is among the […]
When it comes to email marketing, desktop has traditionally outperformed mobile across most areas, but as a recent Consumer Purchase Behaviour Q3 report delivered by email marketing company YesMail reveals, this is changing fast. Smart marketers are now gearing up with the knowledge and skills to truly capitalise on the opportunities that come with selling […]
One of the fastest growing chunks of advertising budgets is mobile, with a 75% increase in mobile ad expenditure recorded by research firm AdAge for 2013. Now that the majority of Australians have a smartphone and many also have tablets, the mobile market is presenting some exciting opportunities for advertisers to reach a highly targeted […]
It’s a start-up dream come true… the stuff that keeps webpreneurs and developers up late working away on the next big idea to take the world by storm. It’s hard to believe that just 7 years ago, no one had heard of Twitter. Well, almost no one. The brainchild of Jack Dorsey, Biz Stone and […]
Google is an undeniable force in making or breaking your presence online. The recipe which determines the pagerank of your website for a particular term is made up of over 200 ingredients. How Google decides to rank a site in a page of results is referred to as the ranking algorithm. Recently Google unveiled their […]
iFactory is proud to deliver innovative digital solutions to our clients. We keep our finger on the pulse to bring leading creative design and practice to deliver engaging website design in Brisbane. It is important to us that our services exceed our client’s expectations and it is a wonderful bonus when our website design services […]
Google Glass is powering through scepticism and uncertainty by initiating interest from third parties wishing to design products especially for the device. Enthusiastic tech-heads who signed up to be Google Glass guinea pigs have given their feedback and suggestions to Google who are thought to be creating their final market-ready versions (although there is still […]
Apple’s iPad Air – A revolution For the Tablet Market Apple’s new iPad was hotly anticipated and the recent release has heralded some real changes for the technology-giant’s forward leap in market share and innovation. The fifth generation iPad, the iPad Air, deserved real kudos for the design team that ensured the Apple product was […]
Digital Marketing is now an essential part of building your company both online and in the real world. The rate at which people access information online is growing exponentially and it will continue to do so as advancements in smartphones and tablets improve. There has been a lot of research into the efficacy of digital […]