We all know that using social media is a great way to engage your audience, but you don’t need a degree in digital marketing to realise that text posts alone aren’t usually enough to maximise your reach. […]
How to define your target audience in 4 steps
When building a business, one of the key starting points is to define your target audience. Perhaps you’re about to start some digital marketing for an ecommerce site that sells wooden toys or maybe you’d like to sell high powered luxury yachts to the wealthy – how are you going to catch their attention if […]