If you’re a social media user, you’ll no doubt have seen the growth of hashtags: the prefixing of a word or phrase with a hash or pound (#) symbol to create a clickable and searchable topic marker. The first hashtag was used on Twitter in 2007, but since then has grown to incorporate a wide […]
What are hashtags, and why should you use them?
Millions of social media users now use hashtags on a regular basis: prefixing a word, phrase or abbreviation with a # sign to tag messages that refer to a particular topic. A hashtag renders a message searchable and linkable, making it perfect for use in a wide variety of different contexts. While they were commonly […]
What is the ideal length of online content?
In a digital world of instant gratification and swipe-by perusing, it’s important to ‘make a point of getting to the point’ when it comes to communicating your message online. A bit of style will never go astray, but if your snappy words are planted in a wilderness of superfluous content, your audience won’t be able […]
Google releases Panda 4.0. What does this mean for your website?
As some of you may be aware Google have released a new algorithm Panda 4.0. Google’s Matt Cutts set the ball in motion when he made the announcement over Twitter. What is the Google Panda update? Google have brought the Panda update out to ultimately stop sites with poor quality information from rising to the […]
10 things wrong about Google Glass
Like Google’s Android Wear, Google Glass is designed to provide fast answers and relevant information as you go about your daily life. Plus, with an ‘OK Glass’ voice command, you can record a video or take a photo. But even before hitting the market, Google Glass is copping some flack. Google forced to defend Google […]
Google Shapes Future with Android Wear
Just last week, Google announced its Android Wear; mobile devices worn on the body that are designed to provide notifications, quick responses, directions and other ‘useful information when you need it most’ and ‘intelligent answers to spoken questions’. “Imagine having useful, actionable information there precisely when you need it, automatically,” teases David Singleton, Android’s Director […]
Google Knowledge Graph – Your Questions Answered
If you’re a Google user, you’ll almost certainly have come across Google Knowledge Graph at work. It’s usually a panel or carousel of information that appears at the top or to the right of your search results and it’s a step closer to Google’s stated goal to ‘eventually provide immediate answers to specific questions for […]
7 SEO tips for infinite scroll websites
Infinite scrolling websites have become very popular because they are extremely user friendly, but there’s one major downside to infinite scrolling websites – they’re not so search engine friendly. Why infinite scroll isn’t naturally SEO friendly Instead of making users navigate menus to find content, infinite scrolling sites deliver it up constantly as the user […]
3 Google Webmaster Tips to Boost SEO
Google Webmaster Tools is an SEO essential, providing you with valuable insights into the way Google sees your site and uses that information to include your site in user search results. Coupled with Google Analytics, which provides data on who is visiting your site and what they’re doing while they’re there, Google Webmaster Tools completes […]
5 Awesome Google Maps Tips & Tricks
Earlier this year, the Google Maps app underwent a major redesign. Now, with loads of new features and extremely rich visuals and local detail, it’s an incredibly helpful service for users as well as a powerful tool for businesses. Here are just five of the new features we love about the new Google Maps app. […]