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Tag: search engine rankings

Internal site links can result in higher search engine rankings

Internal site links can result in higher search engine rankings

While most of us focus on search engine optimisation ‘wins’ in linking back from relevant sites, you may not realise that the links within the site also have an effect on search engine rankings. Savvy web development and SEO companies like iFactory use internal links wisely when developing a website. Just like building a house […]

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How to push the importance of SEO to your boss

How to push the importance of SEO to your boss

It’s a familiar story. The company website is ranking poorly. You know that SEO will help, but the boss won’t hear it. Maybe they’re of a certain generation or maybe it’s simply not on their radar. Sound familiar? Making your website “search engine friendly” (search engine optimisation, aka SEO) is a low-cost marketing option when […]

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