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By focusing on good quality content and investing in some of the other factors that make up Google’s PageRank, however, you can ensure you’re doing your best to appear as high in the search results as possible. […]
Having a website that is quick and efficient to access is a major advantage to businesses making their mark in the online space. One of the best ways you can ensure this is by optimising your images to the web, ensuring that they don’t slow down the content your audiences attempt to access. Not only […]
Google has announced that as of 21st April, mobile-friendly sites will be ranked higher than non-responsive sites. The change will make it easier for mobile users to get relevant, high quality results that are optimised for their devices. This is a worldwide change that comes as mobile overtakes desktop usage as the preferred web access […]
If you haven’t heard yet, Google released a handy tool that enables you to check if your website is mobile-friendly. Websites that pass Google’s test will be labelled with “mobile-friendly” on Google’s search result pages for mobile devices. Like this example below. Some websites will not pass that test although they are mobile-friendly. If you […]
If you’re not sure if SEO will help your website to get more visitors, Twitter shared some days ago that SEO has helped them to get 10 times more website visitors. 10 times more visitors through search engine optimisation During the Twitter Analyst Day, Twitter’s director of product management Trevor O’Brien publicised that they had made changes […]
Ever heard of the Browser Wars? Are you aware that you might be playing a role in them, without even knowing it? Every company that runs a browser, be it Google Chrome, Firefox or Internet Explorer, is fighting for your attention and usage time. Here at iFactory, we hear quite a bit of debate about […]
Welcome to part two of our guide to getting started with Google’s Inbox app. Want to know more about Inbox? Read iFactory’s part one of the Google’s Inbox series to get a better understanding of how Inbox by Gmail can help you. Install and explore Once you have your invitation from Google’s Inbox, you’ll need to […]
Is this the future of email? The Inbox app, available on Android and Google Chrome, is the latest innovation by the Google team to help busy people like you organise your email. iFactory’s web design team takes a look at the new Inbox by Gmail that launched last week. Specifically, how Inbox can assist you […]
The Google Penguin 3.0 update has been launched and it’s got everyone talking. Google Penguin is the code name for Google’s algorithm that was designed to decrease search engine rankings of websites that violate Google’s Webmaster Guidelines. Penguin was introduced in April 2012 to punish websites which employed SEO techniques associated with artificially boosting the […]
While you might be thinking annoying, winged rats of the sky, we don’t think that’s quite what Google meant when it released its new “Pigeon” algorithm earlier this week. The new algorithm is aimed at pairing local search results with Google Maps results to its improve local organic search. At iFactory we love to keep […]