Is there such a thing as the perfect Facebook post? Almost every minute Facebook’s News Feed churns through content with many posts failing to get the reach they deserve. Sometimes it’s the smallest detail that can make the biggest difference, which is why it’s crucial to constantly keep up with best practice. User behaviour is […]
6 ways to increase engagement on Pinterest
Pinterest is a visual bookmarking tool, and a social network for creative people. It’s a great way to reach an audience who appreciate beautiful online content. Pinterest is not only fun for personal use, but can also do wonders for a brand’s image and engagement with an influential audience. Pins shared by businesses are among […]
Top 5 content marketing blogs we love
The internet has too much information to amble through in search of the golden content marketing concept, and sometimes taking coffee breaks or a stroll around the block for “ideation time” isn’t an option when deadlines are concerned. We’ve found that the best way to keep ideas coming is to stay on top of the […]
Facebook warns Page owners their like counts will drop
Facebook Page owners may not be too pleased about the social network’s latest attempts to reduce the large number of inactive users registered on their service, but in fact it’s not all bad news. What are Facebook doing? While it might seem strange for a social network to choose to reduce the number of likes […]
Google Penguin 3.0 is here – what to do now
The Google Penguin 3.0 update has been launched and it’s got everyone talking. Google Penguin is the code name for Google’s algorithm that was designed to decrease search engine rankings of websites that violate Google’s Webmaster Guidelines. Penguin was introduced in April 2012 to punish websites which employed SEO techniques associated with artificially boosting the […]
5 Tips to Turn Your Employees Into Brand Ambassadors
Brand ambassadors give you credibility, increase your reach and put a human face on your brand – and the more you have, the better. And guess what? Most of your best ambassadors could be right under your nose! Here are five tips to turn your employees into brand ambassadors. 1. Help them Don’t make your […]
A beginner’s guide to Klout
If you’ve never heard of Klout, or you have but are not sure what it’s all about, then this post is for you. Here’s a run-down of what Klout does and how it can help you. What is Klout? Klout is a website and mobile app that uses social website analytics to rate its users […]
Is Tsu your social network?
The latest social media network to hit the world wide web is Tsu (pronounced ‘Sue’), which launched publicly on October 21. Will Tsu become the social media platform of the future and give Facebook and Twitter a run for their money? Only time will tell. But it has certainly received significant hype since its launch […]
Facebook introduces ‘Rooms’, an anonymous community app
Rooms, the latest app from Facebook’s Creative Lab, harks back to the internet message boards of the 90s – virtual places where anonymous users come together and chat about a topic of common interest. The new app takes the idea of these nostalgic forums and enhances it, complete with customisable features and multimedia capabilities. With […]
What is Snapchat?
Snapchat is a neat iPhone and Android app that lets users have fun mobile conversations. Here’s how it works: Snap a photo or a video, add a caption, and send it to a friend who sees it for a few seconds before it disappears forever. This “self-destructing” feature is one of the most unique things […]