Writing compelling, engaging copy for audiences of all shapes, sizes and sensibilities
Reading is fun and easy. Writing, sometimes not so much. Not everyone has the skill or even the time to write in a way that fully expresses your idea, product or service in a way that will really connect with the people that matter.
This is where our team of copywriters come in. Through consultation with your stakeholders we take the time to understand your organisation and, just as importantly, the tone of voice you would like to have with your audience. Is your business energetic and wild, or is it more formal and conservative? Do you aim towards the youth market or an older generation? If your business was a person, who would it be?
By solving these questions we can build a character profile of how your company ‘speaks’, and then write compelling content that really breaks through – and gives the search engines plenty to work with.