Our Way

Competitor Analysis

A comprehensive Competitor Analysis benchmarks performance and guides digital strategy and website design.

With more than 32% of users choosing the No.1 listing in Google’s organic searches, achieving and maintaining a high search engine ranking may be what’s needed to take your business to the next level.

Competitor analysis is about exploring the digital strategies of your direct competitors as a way of benchmarking performance. It’s about building a digital strategy that outperforms and outranks your competitors online.

We look at your competitors’ scope of service, their website, website features and search engine optimisation (SEO). We also look at their social media presence and online marketing efforts, and we walk you through the findings and present it in an easy-to-read document.

A thorough competitor analysis will not only inform your own digital strategy by benchmarking performance, it will also help identify your core market and identify new opportunities in emerging markets.

To ensure your business achieves and maintains a high search engine ranking, contact iFactory today on 07 3844 0577.