Pinterest is a website that gives its users a way to curate content that interests them – but it can be so much more. How it works Members can “pin” content – such as websites, images and recipes – across multiple “boards” organised by interest or topic. Other users can search these collections and “re-pin” […]
Showdown: Instagram vs Twitter
In today’s social media saturated world, it may seem hard to believe that there would be competition between the two front runners in communication – Twitter and Instagram. Yet the competition is fierce, due to the fact that businesses can gain better footholds in their consumer bases from using one or the other, but not […]
How to increase your shares on Facebook
Don’t we just love Facebook? Most of us cannot get enough of it. We love logging on and catching up with friends, brands, businesses and family every day. We cannot wait to go on our favourite groups and pages to check out what’s happening with our favourite actor, business, brand, musician or the news of the world. […]
Choose the right social media channel for business
Determining which social media network to use for your business can be tricky. There are so many avenues to select from, between Instagram, Twitter, Facebook, Google+ and more. Yet, if you can narrow down the means by which you want to sell your company – visually through photos, or textually through characters – it can suddenly become much easier to […]
Social Networking Overwhelming Users
It is not really news to hear that people are becoming more obsessed with Social Media than they were a few years ago. A survey conducted by Mylife.com may, however, reveal the extent of the obsession known as FOMO (fear of missing out). Of those sampled 56% admitted to being afraid of missing out on what […]
Elements Missing From Your Social Strategy
Are there key elements missing from your social media strategy? Knowledgeable business people and owners should be already up and running on social media with scheduled posts and organised topics to discuss by now. However, simple or even obvious omissions of information can impact severely on your business’ social media efforts. One key point to […]
5 Tips to Turn Your Employees Into Brand Ambassadors
Brand ambassadors give you credibility, increase your reach and put a human face on your brand – and the more you have, the better. And guess what? Most of your best ambassadors could be right under your nose! Here are five tips to turn your employees into brand ambassadors. 1. Help them Don’t make your […]
A beginner’s guide to Klout
If you’ve never heard of Klout, or you have but are not sure what it’s all about, then this post is for you. Here’s a run-down of what Klout does and how it can help you. What is Klout? Klout is a website and mobile app that uses social website analytics to rate its users […]
How do I add a Milestone to my Facebook Page?
A great thing about Facebook’s Timeline format is that you can use it to help share the history of your company. By adding Milestones to your Facebook Page you can show how your business has grown and changed over time. To add a Milestone, simply: Login to Facebook and go to your Page. Make sure […]
Is Tsu your social network?
The latest social media network to hit the world wide web is Tsu (pronounced ‘Sue’), which launched publicly on October 21. Will Tsu become the social media platform of the future and give Facebook and Twitter a run for their money? Only time will tell. But it has certainly received significant hype since its launch […]